Beauty trends, you've gotta love 'em. One day we're focused on all things neutral and barely there, while the next we can't keep our eyes (and hands) off of anything that shimmers in even the slightest holographic way. Today, we're focusing on the 2018 beauty trend no one saw coming: the return of heavy black eye makeup.
After many cold winter months, it's finally the start of a new season, which means that it's time to update your look. The Spring 2018 runways gave us many gorgeous beauty trends to consider, including bold eyeliner in all shapes and colors. And for the first time in many seasons, it wasn't just liquid eyeliner taking center stage; eye pencils got plenty of play, too.
If you haven't stashed one of these best eyeshadows in your makeup bag, then you might be familiar with this scenario: You start your day with perfectly made-up eyes. Your lashes are long and lifted, your cat-eye wings are as symmetrical as they'll ever be and your eyeshadow is blended so skillfully that you wish you could give yourself a high five. But a few hours later, you glance in the bathroom mirror to find a pair of shockingly faded, creased eyelids. What was a makeup masterpiece this morning is now a hot mess. We've all been there.
As the Instagram meme goes, all we want is world peace -- and good eyebrows. While the former goal may feel a tad unattainable these days, perfectly shaped brows don't have to be a pipe dream, even for those with thinning or over-tweezed arches. But if we're being real for a second, meticulously shaped brows take more than a hot second every morning -- something the lazy girl in us would gladly skip if we could. Which is why we searched high and low for the brow products that last for days. Here, the gels, powders and pomades that held up to our endurance tests, so you can put on your brows and forget them.
Take a stroll through Ulta and you'll likely leave with a ton of new beauty goodies to play around with — after all, the aisles are jam-packed with beauty products that practically beg you to take them home. If you're in the market for a new mascara, then you have plenty of options at Ulta, even if you're on a budget. The beauty mecca has tons of options that won't break the bank — we're talking $10 or less. And just because these mascaras are cheap doesn't mean they don't work as well as higher-end models. Find out which mascaras under $10 are most-beloved by Ulta shoppers, then go ahead and make that very modest splurge.
News alert: Brows are having a major moment. OK, to be fair, maybe that's not breaking news, since the focus has been on brows for quite some time now. But the latest take on the trend eschews those supersculpted "brows on fleek" that once flooded your Insta feed.
Figuring out what eye makeup to wear is one of our biggest daily morning decisions (along with deciding whether it's a dark roast or an espresso day). Do we want a daring swipe of purple eyeliner or a sexy black cat eye? Regardless of the look we choose, we need the best eyeliners, from the perfect smudgy kohl to a precise, smudge-proof liquid liner, to get the job done.
We all want long, lush lashes that make our eyes pop, but only the best mascaras can get the job done. We're talking those holy grail mascaras with wands that grab and coat every last lash, formulas that let you layer without clumps and give you the volume, length and definition you crave — all day long, without smudging. Is that really so much to ask?
Blue eyes are one of the rarest eye colors out there — in fact, just 17 percent of the world's population is blessed with blue eye color. So if you've got them, flaunt them, by wearing the best eye makeup for blue eyes .
How were you first introduced to the cat eye? Was it the first time you saw Kate Moss in your big sister's Vogue? Your first Blondie concert? Or maybe, for younger readers, when Lauren Conrad started wearing the feline flick on the early seasons of "The Hills"? It's a look that's been intermittently popular for decades now -- from Kristen Stewart's recent star turns at the Chanel Paris Fashion Week shows, all the way back to Hedy Lamarr's 1940's glam (or Egyptian queen Cleopatra, if you want to go really far back).
We constantly hear women talk about how much they love mascara. "My mascara this," "My mascara that" they rave. They go on and on about how crucial it is to their eye makeup routine and how well it works to make their eyes "pop."
Even though I'm a beauty editor, "going out makeup" has never been my strength. Whether I'm getting ready for a wedding or a fun dinner with my girlfriends, I always ask myself the same question: "Should I wear a smoky eye or a bright lip?" And since my husband finds lipstick repulsive, the answer is almost always the smoky eye.
Want to up your "how to apply eyeliner" game? Whether you're an eyeliner rookie or a winged-tip-wearing-snob, these makeup artist techniques will help you master 10 stunning eyeliner looks on your first try.
There are some things in this world that are inexplicable: What really happened at Roswell? Or what came first, the chicken or the egg? Sure these may not keep you up at night, but one mystery Total Beauty was intent on solving involved stubbornly-straight eyelashes. When it comes to Asian makeup, the most common complaint is lashes that seem to be forever answering the question, "Where's the ground?" "Down there," they say. Straight down.
What's the most frustrating task for Asian women? Hint: It happens in the bathroom. Yup, you guessed it — applying eye makeup. Each and every time we meticulously pile it on, we open our eyes and... it's totally gone — not a speck of color in sight. The monolid is to blame and is one of the most common complaints amongst Asian women. It's also the reason why blepharoplasty (or double eyelid surgery) is the second most requested cosmetic procedure among Asian-Americans. Couple that with stubbornly sparse, straight eyelashes and you have the reason why many Asian women give up on applying eye makeup and mascara altogether.
Mascara, for most, is one of those "desert island"-type of eye makeup products -- meaning many women tout it as the one thing they absolutely can't go without. Whether or not you would pack it for your Gilligan adventure, we're sure you'd agree that it's a makeup bag staple. Why? Because it almost effortlessly makes you look more awake and feminine, of course.
Eye makeup has been evolving since around 10,000 B.C. from a number of civilizations and cultural uses ranging from reducing sun glare to burial rituals to restoring eye sight. Nowadays, whether we want to test out a new trend, have our makeup reflect our mood, complement our outfit, or make a statement -- we wear eye makeup pretty much for aesthetic purposes. We use eyeshadow to play up our eye color, add dimension and depth to our eyes or just attract attention to them. And, eyeshadow no longer comes in just a basic powder form, you can find it in a mousse, liquid and even a crayon form -- and in more colors and textures than you could possibly dream up.
Think brown eyes are boring? Think again, sister. Brown is actually the most versatile and easiest eye color to enhance with makeup. Really? Yes! Of all the eye colors out there, brown easily goes with the largest variety of shades and colors.
